Module One Digital Content Strategy & Planning

Course 1: Foundations of Digital Content Marketing

Date: May 13th &nbsp Time: 12:00PM EST

Delve into the digital content marketing landscape’s dynamics and its pivotal role in contemporary marketing strategies, tracing its evolution from traditional to digital. Gain insight into areas such as crafting audience personas and segmentation, essential for constructing a cohesive digital content strategy.

Course 2: Strategic Content Planning

Date: May 20th &nbsp Time: 12:00PM EST

Acquire the skills for creating impactful digital content plans. Topics include establishing clear objectives as well as conducting data-driven audits in order to construct a holistic content strategy aligned with marketing and business objectives.